Last updated: 02/04/2024

How To Win Football Betting: Tips to Win Big

How To Win Football Betting: Tips to Win Big

When it comes to betting popularity, football betting is a category you can’t ignore. From professional gamblers to amateur punters, football draws in crowds of bettors who enjoy analysing the game and making bets on their favourite players.

If you’re intrigued by the sport, betting could be the next step to increase your enjoyment. However, don’t make any bets without research! Knowing how to win football betting is a skill that comes with practice, patience, and a good guide. So, keep reading to level up your knowledge and improve your expertise. Let’s get started.

Mastering The Basics Of Football Betting

Knowing how to win at football betting involves much more than placing a lucky bet. The top bettors understand the game, the players, and the mitigating factors inside out. Each bet is calculated and never placed based on a gut feeling. 

The three key basics of football betting can be distilled down to:

  • Understanding the odds
  • Researching and analysing the sport
  • Proper bankroll management

Researching and understanding the sport is critical. Even if you think you know football, you likely need to brush up on your knowledge to protect your bets. If you want to know how to win money on football betting, you must know your stuff. Here are some of the things you need to research before you get started:

  • How the game works
  • Recent team performance (form and strategy)
  • Team rivalries
  • Past trends
  • Weather conditions (e.g. extreme heat or rain)
  • Transfers
  • Home and away form

You can use this knowledge to inform your bets and look for signs that one team will perform better than the other. Never bet without looking at these factors! We’ll discuss the importance of odds and bankroll management further on in the article.

Different Types Of Football Bets

To truly understand how betting works in football, you’ll also need to know the most common types of football bets. After all, you can’t get started if you don’t know what type of bet to place!

Here are the five most common football bets:

1. Match Odds

Match odds are the most common type of football bet, so make a note of this one first. With this style of bet, you wager on the team to win the game or if the game will end in a draw. These are great for beginners who want simple bets or those only interested in the final score.

2. Over/Unders

Overs/Unders are ideal for those who want to look at the smaller details. These bets focus on goals, corners, cards, shots, and other in-play elements. To win an over/under, the result must land over or under your prediction. 

For example, if you bet on +2 total goals, you’ll win the bet if more than two goals occur. 

3. Handicaps

Handicaps are another type of well-known football bet. These level out the odds and can be applied to various markets. 

For example, a virtual deficit or advantage is added to balance the playing field. Stronger teams are handicapped with a starting goal disadvantage. On the other hand, the weaker team is given a goal advantage. Bettors must predict the results while keeping the handicap in mind.

4. Scorecasts

If you’re simply interested in predicting goals, a scorecast is the bet to explore. This format focuses on predicting the first and last players to score and the overall total goals in the match.

5. HT/FT

HF/FT (half-time/full-time) bets allow you to wager on the half-time and full-time winners. This is more flexible than the match odds bet but doesn’t delve into small details (like corners or cards).  

Choosing A Reputable Betting Site

Another key basic of football betting is choosing the right sportsbook or betting site without GamStop.

Unfortunately, not all sports betting sites are created with the bettor’s interest at heart. Some have slow payouts, limited payment options, thin security features, and pitiful customer support. 

So, don’t choose the first sportsbook you see. Instead, investigate its features and look for signs of a legitimate betting site. These include:

  • Reputable casino licences – For example, from the UKGC, Curacao, or the MGA.
  • A wide variety of payment methods – Top options include debit cards, digital wallets, bank transfers, cryptocurrency, and credit cards.
  • A large selection of sports and betting markets – Alongside football, the betting site should offer other top UK sports (e.g. cricket, horse racing, and rugby).
  • 24/7 customer support – You never know when you’ll need assistance. Having a reliable support team makes a world of difference in an emergency. 
  • Mobile playing options – If you’re a keen smartphone user, you’ll want the option to play on-the-go.
  • Fast withdrawals – If your winnings are only available in 5 business days, it might ruin the betting experience.
  • Good reviews – Finally, make sure you look at player and expert betting site reviews to see what real users think about the experience.

You might be keen to get started with football betting ASAP. No matter how much time you spend learning how to win betting on football, you could be in for a low-quality experience if you ignore these factors. Bookmark this page so you don’t lose them!

Understanding The Odds & Probabilities

Understanding the odds should be on your to-do list if you’re on a mission to learn how to win on football betting.

If you can’t read and interpret the odds, you can’t calculate the risk and your possible winnings. But don’t worry. We’ll quickly explain everything you need to know about non-GamStop football betting.

What Are Odds?

Odds are figures that show you the implied probability of an outcome happening. Probability is the likelihood of something happening based on past trends and expert research. This information also tells you how much risk comes with placing the bet. 

Odds also inform you how much the bookie will pay out in the event of a win. So, it’s essential to be able to read the odds if you want a chance to win!

Which Odds Are Used In Football?

Football odds are usually shown through fractional or decimal odds. If you’re in the UK, fractional odds are more common. Decimal odds are favoured in Europe, Asia, Australia, Canada, and New Zealand. 

How Do You Read Odds?

The way you read odds depends on which type of odds you’re using.

For fractional odds: In fractional odds, the first number represents potential winnings, and the second is the stake. So, for odds of 7/1, you can win £7 for every £1 you spend. 

For decimal odds: Decimal odds show the total payout, including your stake. For example, if the odds are 4.00 and you bet £1, you receive £4 plus your original £1. This gives you a final payout of £5.  

Where Can You Find Football Odds?

You can find football odds on any UK sportsbook or international betting website. You can also explore odds in the sports section of magazines or newspapers, but these paper options won’t give you live or in-play options. 

Developing A Winning Strategy

One of the best tips for betting on football is to develop a betting strategy. 

A betting strategy is an organised approach punters use to increase the likelihood of wins and to minimise significant losses. Typically, betting strategies involve sports research, analysis, systematic bets, and discipline. 

Successful betting strategies take into account team statistics, market dynamics, historical performances, and last-minute changes. While it’s crucial to stay disciplined, you should adapt your strategy to any new information or in-game events. 

Common betting strategies include:

  • Value Betting – The process of identifying when bookmakers undervalue or overvalue odds. This allows you to place bets where there’s perceived value based on your assessment of the event’s chances.
  • Niche Betting – Where you focus on an unknown niche where the odds might not be as accurate as well-known sports. 
  • Specialisation Betting – Wagering on sports or teams where you have personal expertise. 
  • Arbitrage Betting – Taking advantage of differences in odds from multiple bookmakers to build profit regardless of the outcome. This strategy involves placing multiple bets on all possible outcomes.

You don’t have to use a pre-made betting strategy, though. It’s entirely possible to create a system that works for you. 

If you’re new, make sure you start with smaller bets. This way, you can practise with small amounts of financial risk. When you’re confident, you can up your wagers. But always think carefully before doing so. Learn more about bankroll management in the section below. 

Managing Your Bankroll Effectively

If you’re looking for an article that will tell you how to always win betting on football, we have some bad news. Any type of sports betting can be volatile. Even if you’ve placed an informed bet, the odds can change. 

However, you can protect yourself from risk and financial losses with a managed bankroll. So, don’t get started without preparing your finances.

What Is A Bankroll?

When you start researching football betting, you’ll notice the term “bankroll” being thrown about. But what exactly does this mean?

In betting, a bankroll refers to the money you set aside purely for gambling. This is like setting aside a budget of your income for entertainment. It’s a fixed figure you’re allowed to spend – and potentially lose. 

Why Is Bankroll Management Important?

Setting a fixed bankroll budget and sticking to it is important because it protects you from overspending or betting more than you can afford. Hitting your bankroll limit isn’t fun, but the cap protects you from significant losses and financial harm. This also promotes an overall healthier relationship with gambling.

6 Strategies To Manage Your Bankroll

While learning how football betting works, take some time to familiarise yourself with these bankroll management strategies. 

  • Look at all of your finances when setting a budget – When setting a budget, you need to be realistic about how much you can afford to spend. Since there’s a possibility that you might not get it all back, you need to be okay with losing the amount. With this in mind, look at your income and expenses to see how much you can afford to wager per month.
  • Use the unit system – Many UK punters use the unit system. This technique divides your bankroll into units, which can help manage risk as you view each bet as a unit. Usually, a unit is 1-3% of your total bankroll. If your entire bankroll is £1,000 and you divide it into 2% units, a one-unit bet would cost £20.
  • Make consistent wagers – Another way to balance your bankroll is to be consistent with your spending. Avoid raising or decreasing the prices in response to wins and losses.  
  • Diversify your bets – Diversifying your bets means placing stakes across different markets, sports, and types of bets. This helps you avoid big losses. If one bet doesn’t succeed, it only affects a small section of your bankroll.
  • Continue to review and adjust – While staying disciplined, you should also check how your bankroll is working. This can be done daily, every few weeks, or monthly. It’s often better to look at the long-term picture, as changing your bankroll too frequently can result in confusion. 
  • Take a break when needed – We all need breaks at some point, but knowing when to step back can be difficult. If you’re making impulsive bets, disregarding your budget, or trying to chase losses with expensive stakes, it might be time for a cooling-off period.

Reaching Out For Help

Suppose you notice that betting doesn’t feel fun anymore, is becoming a compulsion, or is affecting your personal life. In that case, you might need a period of self-exclusion or to work with a non-judgemental charity. 

Gambling is an entertaining hobby that should affect your life or finances. Bankroll management strategies are here to minimise risk. However, professional organisations (like GambleAware) are here to help if you want anonymous advice or access to tailored support.

Staying Disciplined And Focused While Football Betting

If you are searching “How to win big betting on football,” the best answer you’ll find (amongst our other tips) is staying disciplined and focused. Keeping your eyes on the prize and avoiding distraction is one of the top ways to achieve betting success. 

1. Be Practical 

This doesn’t mean you have to be super serious and take the fun out of betting. It simply means you set clear and realistic goals, stick to a well-thought-out betting plan, and spend time researching your bets. 

Being realistic when betting helps you avoid emotional reactions to losses, promotes responsible gambling, and prevents you from making overconfident bets. So, always remember to be practical!

2. Limit Distractions 

Another way to keep your bets focused is by limiting distractions while watching the game or researching your wagers. If you’re in a loud or chaotic environment, you might read the odds wrong or miss an important tip. 

Many bettors prefer not to drink while betting for this reason. Like distractions, consider skipping a few drinks before you start betting.

3. Take Regular Breaks

After long periods of concentration, it’s only natural for your mind to wander. A tired mind can impact the success of your bets. So, you should take regular breaks and try not to bet for long periods. If you’re betting on a long event and want to focus, you should plan your betting in blocks of time. You can also boost brain function through good nutrition, high-quality sleep, and short bouts of physical activity. 

4. Remind Yourself Of Your Goals

After a string of wins or losses, you might find yourself straying from your strategy. To avoid emotional betting, always remind yourself of your long-term goals. You may even want to write it down to give yourself a physical reminder. 

5. Review What’s Working & Celebrate Success

Risk management is a hot topic when learning how betting on football works. But you’re allowed to celebrate your wins and strategies that are working, too. To motivate yourself to stay focused, celebrate your winning bets and hard work. Just don’t deviate from your technique due to the short-term wins.

6. Ignore Other Punters

Being friends with other bettors is a great way to get personalised advice and learn more about betting in an immersive atmosphere. But don’t take every piece of advice to heart. Similarly, don’t feel dismayed if you see someone else on a winning streak. Keep your eyes on your own strategy.

7. Use Professional Tools

If you struggle with staying disciplined, it may even be helpful for you to take advantage of self-exclusion tools. Some are more serious than others, though. If you only want to take a short break, think seriously about GamStop, as their minimum self-exclusion time is six months. 

Avoiding Common Football Betting Mistakes

Once you’ve found out how to play football betting, spend a bit of time looking at common football betting mistakes. You can learn just as much from what not to do, so don’t discard these common betting mistakes!

  • Chasing losses – After a string of losses, you might feel like spending more to recoup your funds. However, making impulsive decisions and increasing your wagers can lead to further financial losses.
  • Not following the latest news – Knowing general sports betting information is great, but keeping up with the latest updates (e.g. player transfers and injuries) will ensure you have the complete picture.
  • Lack of record keeping – Are you keeping a record of your bets? It sounds tedious, but it’s one of the best ways to watch your performance over time. With a good record, you can analyse what works well, learn from mistakes, and adjust your strategies accordingly.
  • Following the favourites – Whether it’s the Premier League or the World Cup, there’s always a clear favourite. Blindly following the favourite is never a good idea, and you should always conduct independent research before placing your wager.
  • Not niching down – Niching down (or specialising) is when you focus on a particular sport, market, or league you know well. This gives you more insight into the game and a better understanding of the odds. Not specialising can leave you at a disadvantage, even if you know football quite well.
  • Placing too many bets – Though you should diversify your bets, you should also be careful not to place too many wagers. Many bets on many markets and matches can dilute your focus and cause you to miss good betting opportunities you may have noticed if you focused on one category.
  • Neglecting bankroll management – We’ve already discussed the importance of bankroll management, but it’s worth repeating again. If you fail to consider your finances, you leave yourself vulnerable to financial losses and unhealthy gambling behaviours.
  • Forgetting value betting – Learning to value bet takes time, but it’s an important skill. You’re less likely to win anything if you can’t identify value in the odds and potential winnings and instead wager on favourites.
  • Emotional betting – Football betting is an exciting game, but it’s best to avoid letting your emotions cloud your judgement. Stay cool and neutral while wagering. 
  • Betting without research – Betting without research is one of the biggest no-nos of the game. Learning the intricacies of the game will help you assess the possible outcomes. If you learn one thing today, we hope it’s the importance of research!

So there we have it, the most common football betting errors, according to our experts. Some of these mistakes are easy, and unlearning them takes time and discipline. 

Approaching betting with a clear mind and a plan is the best way to avoid mistakes and shoot for success. Plus, betting without errors makes for a more enjoyable experience!

Maximising Your Profits With In-Play Football Betting

If you’ve learned how to play football betting online, you may notice that some websites offer in-play betting. This technique offers a more immersive experience with multiple benefits for keen bettors. Find out all you need to know about in-play football betting below.

What Is In-Play Betting?

In-play betting allows punters to bet on a match or event while it’s happening. The odds are updated in real-time while the action unfolds, meaning you can react to surprise events or in-match developments. Perfect for anyone who wants to counter the unpredictable nature of football matches.

In-Play Betting vs Live Betting

In-play and live betting are both names used for the same concept. So, if you see one sportsbook advertising in-play betting and another offering live betting, know they’re the same. 

However, choosing a reputable bookie for accurate odds is always best! Some betting sites are well-known for high-quality in-play betting experiences (e.g. they offer good odds and live TV). Not sure where to start? Check out some of the newest betting sites without GamStop for modern live betting options.

How To Start In-Play Football Betting

Getting started with in-play football betting is as simple as standard sports betting. The only difference is that you’ll need to monitor the football match as it unfolds. Find the simple steps for in-play betting below:

  • Learn the betting basics – The standard football betting rules still apply here! Make sure you understand these before you begin.
  • Find a reliable sportsbook – Not all sportsbooks offer live/in-play betting. Double-check that your chosen option has the option before you sign up.
  • Register for an account – Once you’re happy with your choice, sign up for an account. You’ll need to provide personal details, and some websites will require KYC checks. However, there are some sports betting sites without ID verification if you want to skip this step.
  • Deposit funds and redeem bonuses – When you’re making your first deposit, don’t forget to add any welcome offers or bonuses!
  • Find your sport and start live streaming – Make sure you’re ready for the start of the match. Watch in real-time or use the sportsbook’s live TV function to ensure you don’t miss a moment of the action.

Tips For In-Play Football Betting

In-play football betting requires focus, flexibility, and quick thinking. Since the odds can change in seconds, you need to keep your eyes on the match and have no distractions around you. 

Keen to get started? Here are some expert-approved tips to inspire you.

  • Look for momentum shifts – As the game progresses, you’ll notice momentum shifts and patterns. Use this live information to inform your bets. 
  • Select a sportsbook with a variety of markets – More choice is always better. If you haven’t decided on a sportsbook, look for one with various odds in different markets. This allows you to diversify your bets if desired. 
  • Don’t skip pre-match research – Just because you’re live betting doesn’t mean you should skip the initial analysis.
  • Examine live statistics – Alongside watching the game, utilise live statistics for extra data insights. These usually include corners, shots on target, and possession percentages. 
  • Focus on a specific market – Specialising on one market will keep you focused and help you identify potential winning bets.
  • Take advantage of cash-out options – Get familiar with the cash-out feature and use it wisely to minimise losses or to secure in-game winnings.

Where Do You Find In-Play Football Betting?

The best in-play football betting is found on online sports betting websites. From UK sportsbooks to European betting websites, there are plenty of places with live betting to explore. Many websites now offer mobile apps or mobile-friendly betting, allowing you to wager from your smartphone or tablet.

Benefits Of In-Play Betting

Are you on the fence about in-play betting? No stress. Our experts have gathered the benefits of this technique to help you decide if it’s right for you.

  • Dynamic odds
  • The chance to make decisions based on real-time developments
  • Access to more in-play-only markets (e.g. time of next goal or next goal scorer)
  • Enhanced enjoyment and engagement
  • Less pre-match risk 
  • In-game cash-out options 

Of course, in-play betting isn’t for everyone. If you find monitoring the odds and watching the game simultaneously stressful, live betting isn’t for you. However, if you’re curious, try it and see how it feels. Just remember to start small!

Finding Value In Football Betting Markets

Finally, markets are the last thing you need to consider when learning how to win football betting. After this, you’ll be ready to go!

What Is A Betting Market?

A betting market is a specific betting category within a certain sport. Betting markets represent the possible outcomes and events you can wager on for one event or game. 

Different betting markets for football typically include first goal scorer, match result, correct score, over/under, etc. Each betting market comes with its own set of odds, and players can bet on as many or as few as they want.

How Do You Find Value In Football Betting Markets?

Finding value in betting markets is done by examining the odds and analysing the teams/playing conditions. You can then look for odds that are actually higher than your perceived probability of the outcome. 

Strategies you can use to find value in betting markets include:

  • Pre-match research
  • Comparing your predictions and analysis with sportsbook odds
  • Identifying discrepancies 
  • Searching for odds overreactions (e.g. bookies overreacting to injuries or recent wins)
  • Focusing on a few specific markets
  • Considering market factors (e.g. team popularity and recent losses)
  • Remember underdogs and less popular markets – these categories are less researched by bookies and might have better odds
  • Compare bookmaker’s odds for different values

Learning how to find value in betting odds is a process that takes time. Keep researching and building your skills, and slowly, you’ll develop a talent for finding value faster. Practice is key!

How To Win Football Betting – The Bottom Line

Football betting is an exciting pastime that can bring you closer to the game and even give you some cash wins. However, like any form of betting, you shouldn’t jump in without prior research. Hopefully, this page has inspired you to get started and pointed you in the right direction. You’ll find your football betting groove in no time.

Interested in more expert advice? Jump to the Non-GamStop Betting blog for more.

Meet Our Team Of Gambling Specialists

Hello! I’m David Goldblatt, the lead author at I’m an experienced sports journalist who transitioned into making online gambling content in the mid-2010s. It’s something that fascinates me and I’ve always loved the way sports betting can make any event more exciting!

When I’m not researching the latest non-GamStop bookies, I’ll be playing football in the park or watching the local cricket club with my mates. I’m a massive advocate for responsible gambling, so feel free to message me if you need help. Other than that, I hope you enjoy my stuff and can find some trustworthy betting sites to join!